Hijack Media – Crack Down 2

This was an ad that Hijack Media were commissioned to build on the behalf of Future Publishing for video game "Crackdown 2".

Although Future were already going to run all the standard inventory for the including gutters on their "CVG" homepage for the client, they were looking for an extra push. This is why we came up with this spot-click idea. With a custom spot and frame directly related to the game and a bespoke animation before the trailer, this ad was hands down our most comprehensive spot-click yet.